A few days ago I posted about the situation with my website SEO effort. I had updated my business website about 2 weeks ago, and had since seen a major drop in my position in Google SERPs.
The site slowly started to climb back into the search results, bouncing between page 2 and page 3 for a few days, but despite having links on many different webpages, Google hadn’t hit the homepage for a while and thus hadn’t updated the listing for my site.
This was the first time I had really revamped a website in an effort to improve the search results, and sometimes the “Google Dance” can get a bit tiresome. I finally posted about it on this blog, and used a link to my website - I think this directly helped Google to find my website again and update the listing. A day later, the results had been updated to reflect the new changes to my site, and I was getting listed much higher in Google. The site is currently is 3 or 4 when you type in the search phrase “Chicago Web Development”.
Through this process, I have been surprised at how much the Google results change on a day-to-day basis. Your site is constantly being re-shuffled against the other sites, and if Google doesn’t visit your site, it will just fall further and further down the list. Using a blog can be very helpful, since Google likes sites that are updated often. This worked in my situation, where I created a post and linked to my SEO’d site - Google hit my blog and then followed a link to my other site. Now I’ll see if I can beat the KROQ Weenie Roast.

September 28th, 2007 at 1:04 pm
Hey there
It is good to see you writing about this (as I wrote few days ago too). I am still suffering after the changes I made on my blog but for the inner pages only, the home index was fast to get updated since the blog gets crawled on daily basis.
Anyway, I wish you all the best to beat KROQ.
September 29th, 2007 at 12:06 pm
Hello,
I feel a blog is the best way to improve your Google rankings as long as you are adding fresh content to it. My website is pretty plain jane vanilla, I need to do a complete overhaul on mine, it served its purpose when I signed up for it but now I require a custom site. I blog through blogspot but when I redo my iste (hopefully soon), I will incorporate a blog into it. Regarding Google rankings, having inbound links from quality sites is also very important as well. Looks like you have a nice site, best of luck to you.
Joe
October 1st, 2007 at 12:47 pm
Thanks for commenting guys. I just moved this weekend and things have been crazy. I’ll be posting some more once I can get online from home - right now I’m at some scrappy computer lab…
- Chris